UK Sales & Community Specialist

Unit: Sales & Engagement City: London, United Kingdom

WeRoad UK Sales and Community Specialist

WeRoad is a fast-growing startup with a unique vision for group travel. We’ve been disrupting the travel industry in Italy and Spain since 2017. Now, in 2021, we are launching WeRoad UK, with the aim of becoming the most exciting and talked-about travel brand out there.


WeRoad is a tour operator, but so much more - first and foremost we are a community of travellers, united by love for travel, adventure, and the experience of faraway lands and cultures. We bring together small groups of like-minded millennials and provide life-affirming journeys to 100+ destinations all over the globe.

Since its founding in 2017, WeRoad has evolved from an initial startup to a dynamic, ambitious team of nearly 70 people from Italy, Spain, the UK and beyond. Despite the pandemic, we are experiencing exponential growth in Italy and Spain, and are poised to continue this success in the UK. 

We're on a mission to design and deliver travel experiences worth living and sharing, while rewriting the rules of the industry every step of the way to make travel more fun, authentic and social than ever before.

WeRoad is part of OneDay Group, a business & community builder with a focus on younger generations (‘Millenials’ and ‘generation Z’). OneDay’s ambition is to create and nurture the growth of companies that will have a broad, lasting positive impact on the world, putting new generations at the center.


Above all, WeRoad is a community! That’s why we’re on the lookout for a Sales & Community Specialist who will help us build the WeRoad brand and community in the UK market.

Your mission will be to manage and grow the WeRoad community, creating and updating our database of potential leads - future WeRoaders. You will have a key role in helping us reach our very first sales targets in the UK.

This role is for the dynamic and entrepreneurial, those who aren’t afraid to get stuck in and who love a challenge: you’ll be one of our first hires in the UK and will help bootstrap WeRoad UK from the ground up!

Your responsibilities:

Launching in the UK Market

  • Working with our Co-founder, you’ll be one of our first UK employees, and will play a critical role in the successful launch of WeRoad into the UK;
  • You’ll be responsible for coordinating & managing events in the UK, building our community offline, and creating hype around the brand.

Sales, Sales, Sales

  • First and foremost, you’ll be our sales expert, with the primary task of hunting and converting leads through any means possible;
  • You’ll work closely with our Country Manager to develop a sales strategy, and develop best practices for sourcing and converting WeRoaders;
  • You’ll find creative ways to generate new leads, build and utilize your network and optimize the most effective channels for interaction with potential WeRoaders;
  • You’ll keep the sales process organised by maintaining and updating an efficient sales pipeline and record of interaction with customers;
  • You’ll be an expert on all of our adventures, able to give tailored advice to customers who are looking for support in finding and ultimately booking the perfect tour.

Customer Success

  • You’ll support WeRoaders who have booked a departure, to ensure they have all of the correct information and necessary documentation for their trip;
  • You’ll be the first point of contact for our WeRoaders and will be in contact with them through all major customer channels (Facebook, Instagram, Zendesk, Whatsapp, phone and more);
  • You’ll create and manage pre-departure WhatsApp groups for confirmed WeRoaders.;
  • You’ll engage with our vibrant Travel Coordinator community, working alongside them in the onboarding, pre-departure and post-tour stages to optimize the customer experience. As expert guides, brand ambassadors and travel buddies rolled into one, our Travel Coordinators are a keystone of WeRoad.

What we’re looking for:

  • You are UK native, or speak the language at a mother-tongue level and have lived experience of the British culture and ways of communicating;
  • You have previous experience managing a community online and communicating directly with (potential) customers;
  • You are highly enthusiastic: an all-star motivator and communicator, able to transmit your energy and personality into your online, written and face-to-face interactions;
  • You are ambitious: you love having a target to reach and exceed and are self-motivated to achieve results;
  • You have in-depth knowledge of and ability using Instagram, Facebook, WhatsApp and other tools;
  • You are sociable and thrive in a fast-paced, dynamic work environment;
  • If you have experience in sales and/or customer care, it will be considered a plus;
  • You love traveling, learning and meeting new people - i.e. you have the WeRoad spirit!

You will love working at WeRoad if:

  • You are ambitious and want in at the ground floor of a movement set to become huge;
  • You love travel and want to work with young, smart, and fun people who love it too;
  • You prefer challenge and adventure over daily routine and enjoy a fast-paced, dynamic work environment;
  • You are an entrepreneur at heart and aren't afraid to step outside your comfort zone in order to achieve;
  • You are a self-starter ready to take on a lot of responsibility, right from the start;
  • You welcome feedback and see mistakes as stepping stones to success;
  • You want to grow faster than you thought possible, as a person and as a professional.

What we can offer:

  • A free WeRoad trip every year to the destination of your choice. You didn't think we'd leave you hanging, did we? Plus, join the ranks of our Travel Coordinators and you could go abroad even more often;
  • A great workspace. WeRoad offices are based in the beating heart of Milan, Madrid and London and you’ll have the chance to frequently tour around them to meet all our WeRoad people;
  • A memorable onboarding experience. You'll have the chance to onboard at C30, the OneDay Group HQ in Milan: our very own coworking space that embodies our company culture. There you'll find the fresh open layout workspace of dreams, complete with cafeteria, fully equipped kitchen, relaxation areas, table football, company library, and a Tibetan rope bridge (seriously);
  • Opportunities to learn and grow your network. Join the training program of our holding company, OneDay. Participate in the numerous meetups and events we host at C30 or online, to share knowledge with other people in the industry;
  • Best-in-class benefits. We have a work from home policy, offer a half-day off on your birthday, and give a bonus to newlyweds and new parents!
  • Fun! We schedule regular team building events throughout the year, and provide plenty of opportunities to meet our Travel Coordinators and WeRoaders.

Ready to apply?

We can't wait to meet you!

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